main pageSEO GuideTop 8 Seo Content Optimization Tools

main pageSEO GuideTop 8 Seo Content Optimization Tools

Seo Content Optimization Tool

main pageSEO GuideTop 8 Seo Content Optimization Tools

 Content writing is an art, and content optimization is how you make sure your art gets seen by the right fan of the art.

I just tried to be a little poetic, but the point remains the same:

No matter what content you create, you need to apply the last layer of SEO polish to make it shine.

To help you in your quest to create memorable content, there are many content optimization tools .

Here in this resource, you will find several content optimization tools that should be a part of your workflow. I have tried my best to share more than one tool in a particular category, giving you the option to choose each one as per your preference.

These Content Optimization Platforms/Software will help you:

1. Identifying Content Problems: With machine learning, you can spot problems that prevent you from ranking high in search engines.

2.Specific Recommendations: Instead of general recommendations, many of the tools below will traverse the web, and personalize the recommendation for your pages.

3.Get more traffic: With a little change, you will be able to increase your traffic significantly, and that too only quality traffic.

However, the next article you're about to publish: Use these tools, and your content will shine in the right place and at the right time.

Best Content Optimization Tools for Every Writer and Marketer:


2. SEMrush Writing Assistant

3. Surfer SEO

4. Clearscope

5. Hemingway Editor (Optimize for Readability)

6. Grammarly (Optimize for Reading)

7. Yoast SEO (Social Media Optimization)

8. Shortpixel or Image Optim

Best Content Optimization Tool for Every Writer and Marketer:

1. Frase

content optimization tool

I discovered Frase last year, and since then it has been my best tool for creating concise and writing content . This is not such a popular tool that every digital marketer should know.

Phrase uses artificial intelligence to help you create concise content quickly. Within seconds, you'll have the content topics and sub-topics you need to cover in order to get right on the topic to be covered.

SEO content optimization tool

It doesn't stop here, as the content optimizer scans the content optimizer part , and suggests what you should add to your writing to improve rankings.

You can use this content optimization feature for an existing article or even for a new article.

What I really like about this device is that it is beginner-friendly and pocket friendly as well as compared to its peers.

Frase offers a trial that lets you create up to 5 content abbreviations for free. If you are upgrading to a paid plan, which starts at $39/ month.

2. SEMrush Writing Assistant


SEMrush needs no introduction, as they have established themselves as the #1 SEO suite . SEMrush has many modules that help in content optimization, and one of them is “Writing Assistant” orSEO Content Template”.

This tool can be accessed through the SEMrush web app and is also available as a WordPress plugin.

This tool is probably one of the simplest solutions for agencies and teams to create SEO-friendly content. Like other SEO content optimization tools, it scans all top-ranking pages for your target keywords, and recommends changes such as:

  • number of words
  • words to include
  • words related to semantics
  • where to get backlinks
  • average readability score
  • SEO-content-template

By implementing all the recommendations, you can easily optimize your content for search engines, and hence improve your overall on-page SEO score.

It's a paid tool, and if you've never heard of SEMrush before or tried out the feature, you can take advantage of their 14-day free trial. These 14 days are good enough to help you see the benefits of SEMRush's SEO content template feature.

3. Surfer SEO

SEO Guide for Beginners

Your on-page SEO process will become easier, faster and more comprehensive than ever before SurferSEO

This is the tagline of SurferSEO, and it does the heavy lifting of analyzing your content and focusing keywords to recommend on-page SEO changes.

SurferSEO stands out from focusing only on data-driven on-page SEO optimization , while all other tools do a lot of other things.

This puts SurferSEO in a unique position, as it is constantly taking feedback from the community, and improving its machine-learning algorithms to deliver better optimization recommendations.

SEO Tools for Content Optimization & Analysis

Another feature that makes SurferSEO stand out is the page speed comparison. It scans, and compares page load times of all pages, and recommends idle page load times. This is a feature that removes the guesswork, and lets you detect idle page loading times.

In my recent experiment, I took the recommendation of SurferSEO and used the Asset Cleanup plugin to improve page load times. This helped me improve my ranking by 8 places for a competing keyword.

This tool is popular among agencies, and its price starts at $59/month. They also offer a 7 days trial for $1.

4. Clearscope

Clearscope is a popular SEO content optimization tool with a neat interface. The tool is super suitable for a team of any size, and also provides a Google Docs add-on that can be used to bring the power of Clearscope to Google Docs.

In my testing, I have found the interface to be intuitive, and it helps me clearly identify the content gaps of my articles versus top ranking articles. The results were spectacular and worthy of praise.

Clearscope costs about $350/month, and lets you run reports on 50 keywords. Effectively, it costs around $7/report, making it passable for Niche affiliate bloggers and a professional SEO content optimization tool.

5. Hemingway Editor (Optimize for readability)

The list of Content Optimization Software is incomplete without listing Hemingway Editor. Think of the Hemingway editor as your proof-reader for finding complex and difficult-to-read sentences.

It also grades your writing to help understand readability, and suggests ways you can improve it. (see example below)

hemingway-editor software

I usually copy-paste my writing into the Hemingway desktop editor to find complex sentences, and improve upon that to improve the overall grade.

I recommend aiming for anywhere between 5-7 as your reading grade, although there may be cases (technical writing) when the grade can be higher. Remember, the lower the grade, the better.

It's a free web tool, and then there's a desktop version that's only available for a price of $19.99.

Use Hemingway Editor for Free

6. Grammarly (Optimize for reading)


Grammarly is another popular tool that every content team should be a part of. This tool scans your article for grammatical and spelling errors .

Grammarly is available for all platforms including web (Chrome extension), desktop app, Android and iOS apps. It works with almost all writing platforms, including Google Docs.

There is a free and a paid version available.

7. Yoast SEO (Social Media Optimization)

If you are using WordPress as your publishing platform, chances are you will be using the Yoast SEO plugin. This plugin mainly focuses on on-site and on-page SEO.

However, at the same time, Yoast SEO also lets you do social media optimization. This means you can have a unique title, image and description for social media sharing. This way, you can make your content more shareable on social media platforms.

To use this feature, simply go to the Yoast SEO section in your post editor section, select “Social” and optimize the title, description, and add social media friendly images. (see screenshot below)


If you have an editor who edits your content, you can add it as a part of your workflow.

8. ShortPixel or ImageOptim

A fast-loading webpage is a common feature of well-optimized content. Heavy images are usually a bottleneck for a fast loading page, and you can fix this obstacle by using image optimization solutions.

There are a lot of solutions available, and ShortPixel tops the charts when it comes to WordPress.

It is available as a plugin, and it automatically reduces the size of the image without reducing the quality. You can use this plugin to customize your existing and newly uploaded images.

Alternatively, you can use this Mac desktop tool called "ImageOptim", which is what I use on a day to day basis. However, if you are working with a team, it is better to use a cloud-based solution like ShortPixel.

More Content Optimization Tools:

There is no end to the number of content optimization tools available in the market, and you should choose the one that fits your content process.

At any given time, you will need the following tools:

  • SEO content optimization
  • Image Optimization
  • Readability optimization
  • Speed ​​optimization
  • social media optimization

I'm very excited about a number of new tools that are using machine learning to deliver better recommendations. Some of the ones that are on my radar, and I have yet to find out:

I'll keep updating this resource as I discover new tools. For now, it's your turn to tell me which content optimization tool should be a part of this list?

If you find this list useful, do share it with your friends in the field of content marketing and digital marketing .

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